Full color transpromo mailing to demonstrate joint capabilities
Lier, Belgium, February 2, 2009 - Xeikon, a division of Punch Graphix, today announces that it will once again showcase its flagship digital color press, the Xeikon 8000, this time at the 2009 edition of the Hunkeler
innovationdays. This bi-annual event brings together leading practitioners from the printing industry, offering an excellent opportunity to demonstrate the Xeikon 8000’s capabilities and the power of an integrated solution.
The Xeikon 8000 is renowned for its unique combination of uncompromising print quality (1200 dpi at 4 bits/spot) and industry-best speed (230 ppm), making it ideally suited for high-quality, high value-added transpromo applications. It will be showcased as part of a total solution in combination with Hunkeler
finishing equipment.
The application on show is a sophisticated full color transpromo for an air miles loyalty program. The mailing combines customer-specific text and transactional information with personalized images provided by
Germany-based AlphaPicture (www.alphapicture.com). The data intensive workflow is streamlined through the powerful combination of the Xeikon 8000’s digital front-end, the X-800, and its IPDS Controller which handles the IPDS input data stream directly, without intermediate conversions, resulting in a highly
productive process printing full color documents at rated engine speed.
“We wanted to use an application that would not only illustrate the Xeikon 8000’s capabilities, but also impose heavy demands on the finishing equipment,” explains Danny Mertens, Business Development Manager Document Printing, at Xeikon.
In an in-line configuration of Hunkeler finishing modules, the mailing is cut, perforated, folded in three, and glued. The page containing transactional information is two-hole punched for easy filing. The mailings are
finally combined in batches of 20-25, tied together and ready for delivery at a postal services provider. The application is shown in roll-to-sheet as well as in roll-to-roll configuration.
“We greatly welcome the opportunity to demonstrate once again the unique combination of quality and speed achieved by the Xeikon 8000. Customer and industry feedback since its launch in March last year confirms the importance of offset-challenging print quality in the transpromo market,” says Danny Mertens, adding, “We are even more pleased to be able to show it as part of such a sophisticated integrated solution, which is an excellent example of the successful collaboration between our companies’ R&D teams.”
“We are pleased and honored to welcome Xeikon at this year’s edition of the innovationdays, Xeikon being one of our valued partners. We are convinced that their strong presence at the event will tighten the already successful relationship between our companies, taking it beyond the existing OEM agreement for unwinders and rewinders,” says Erich Hodel, Director Sales at Hunkeler.
The Hunkeler innovationdays 2009 will be held in the Allmend Exhibition Center in Lucerne. From Monday February, 16 until Thursday February, 19, visitors can see the Xeikon 8000 in action at booth 4 in Hall 1.

About Hunkeler
Ever since the company was established in 1922, Hunkeler has been focusing on the development and production of machines and systems for paper processing. The company specializes in three areas: digital, web finishing and
manufacturing. Digital applications cover pre- and post-solutions for digital production lines in computer centers and letter shops, print-on-demand and production of promotional mailings and forms. In web finishing applications advanced modular concepts form the basis for flexibility and efficiency in the production of modern, multi-functional communication and advertising media. Hunkeler's manufacturing division offers customers from industry and business know-how and resources for producing prototypes, components and small and medium-sized series. Today, more than 250 staff worldwide are committed to providing successful solutions for Hunkeler customers. Three subsidiaries in Germany, Italy and Hong Kong and suitable distribution partners ensure proximity to markets and customers throughout the world. www.hunkeler.ch

About Xeikon
A pioneer in digital printing, Xeikon designs, develops and delivers high-end digital color printing systems for the global commercial, document printing and industrial market segments. These systems are composed of advanced web-fed
printing engines using LED-array-based, dry toner electrophotography, open workflow software, exclusive toner and other consumables. Production and R&D are based in Belgium, its solutions being distributed and supported through a
worldwide sales and service network. Xeikon is a division of Punch Graphix. For more information, visit www.xeikon.com