CSM OFFICIALLY OPENS NEW INNOVATION CENTER IN GERMANY

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Overig advies 26/06/2008 15:52
CSM’s new state-of-the-art Innovation Center in
Bingen, Germany has officially been opened on June 26, 2008 with a ceremony attended by many customers and other guests.
The CSM Innovation Center in Bingen is the first of four European Innovation Centers that is celebrating its official opening. It will specialize in bakery ingredients, while the other three Innovation Centers will
focus on bakery fats, frozen bakery products and sweet ingredients, reflecting CSM’s ongoing investments in innovation and product development together with its customers.
The CSM Innovation Center for Bakery Ingredients in Bingen will co-locate with marketing, application and development related functions of the well-established MeisterMarken and Ulmer Spatz bakery brands.
Gerard Hoetmer, CEO of CSM said: “The new CSM Innovation Center for Bakery Ingredients is another important step in bolstering our ongoing focus on the market and our commitment to develop new products together with our customers. Co-locating the German artisan ingredient business with the
European oriented activities of the Innovation Center for Bakery Ingredients in Bingen will further strengthen our position in the bakery market in Germany and throughout Europe.”



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