LEADING COMPANY IN HEALTH & WELL-BEING
Shanghai, China – Tomorrow, Pierre-Jean Sivignon, Chief Financial Officer of Royal Philips Electronics (NYSE: PHG, AEX: PHI), will give a presentation to investors and financial analysts at the Morgan Stanley China Industrials Summit in Shanghai, China.

In his presentation, Mr. Sivignon will give an update on the implementation of Philips’ strategy to become the leading company in Health & Well-being and will discuss the strong longer-term prospects of Philips’ globally leading businesses. He will also provide an update on how Philips’ continues to actively manage its financial performance in the current economic environment.

The presentation starts Tuesday, March 2, 2010, at 08.30 AM local time (or 01.30 CET). Slides that will be used during this presentation will be available via this link: http://www.philips.com/about/investor/brokerconferences/index.page